BOSTON — Overseas Adventure Travel (OAT) has launched seven new small-group itineraries to meet the demand by baby boomers for adventure travel to off-the-beaten-path destinations with up-close, interactive experiences.
The tours are in southern Africa, Southeast Asia, South America and Central and Eastern Europe, said the company’s CEO Vince Cook.
“As more Americans turn 50, OAT is experiencing significant growth, especially among women, who now constitute 70 percent of our travelers, and solo travelers, who represent 35 percent of all bookings,” said Cook.
“With that growth, we’re finding more of our travelers have ‘been there, done that’ and are pushing us to add specific, less-traveled destinations.
“In response, we have created seven new adventures that take travelers to places like Bali’s enchanting islands, central Europe’s medieval cities and southern Africa’s captivating game reserves.”