Authors
Mike Sullivan
Mike Sullivan gives a few facts about those in their late 40s to late 60s that will help you attract them to your groups.
Linking what your bank does to the “unconditional love” that grandparents have is a powerful way to connect.
Here are four boomer travel trends to consider in your bank travel planning and programming.
The first wave of baby boomers, now in their mid-50s to mid-60s, grew up in the Age of Aquarius, a time when anything and everything was possible.
Experiential learning is a hallmark of the boomer generation.
Your bank’s continued success in selling retirement products to baby boomers depends on your ability to connect with their uniqueness.
Let’s look at the latter part of boomer nation: trailing edge boomers in their late 40s to mid-50s.
Linking the baby boomer generation more closely to the bank’s loyalty program is a good relationship move for bank travel professionals.
Mike Sullivan In our training sessions with associates of banks, we are approached by individuals who wish to improve their conversational skills with senior customers. Oftentimes, they want to reduce their own accents, pronounce words better and improve their interpersonal speech. The following tips are a collection of techniques used in my speech training sessions […]
About Us
We're Select Traveler, Select Traveler, America's leading experts on affinity travel for banks, chambers of commerce, university clubs and other loyalty organizations. Find hundreds of articles and other free resources here.
The Latest Issue
Stay Connected!
Get the Select Traveler Minute e-newsletter delivered every month.
